When Small Teams Win Big: The Alignment Advantage

TL;DR:

If your marketing feels like too many moving parts and not enough momentum, alignment is the missing piece. Take our free Team Alignment Audit to see where your leadership, systems, or culture are out of sync and how to fix it fast.

👉 https://assessment.disruptiveuniversity.com/teamalignment

Why “Doing More” Isn’t the Same as Growing More

After talking to over six hundred business owners and marketing leaders this year, one theme stood out: it’s not talent or effort that holds teams back. It’s misalignment.

They say things like:

• “We’re getting leads, but hardly any of them are real.”
• “Our agency handles everything. We just see a report once a month.”
• “I’m the owner and the marketer. We don’t have the time or team to manage all this.”

These are good businesses, but they’re running on grit instead of rhythm. The problem isn’t execution. Its direction. And no digital marketing strategy agency can fix what isn’t aligned internally.

The Fly Fish Food Example

When Fly Fish Food came to us, they had a thriving community and strong brand reputation, but no paid media strategy, no automation, and no internal bandwidth to build one.

They didn’t need more hustle. They needed clarity.

Together, we focused on alignment before execution. We built a streamlined acquisition and retention system that turned high intent into high performance without a single full-time marketing hire.

The results:
📈 103% revenue growth from digital
🎯 5x overall ROAS (6.39x on Google Ads)
📩 Email automation that turned browsers into repeat buyers
💬 A confident team with clear direction and momentum

As owner, Curtis Fry put it:

“We couldn’t scale our internal team fast enough to handle paid ads, and that’s where Disruptive came in. They evaluated our model, filled in the gaps, and helped us grow without needing to hire a full-time marketer.”

That’s what alignment does. It turns potential into performance, and it compounds over time.

Why Alignment Beats Hustle

The best marketing teams don’t win because they outwork everyone. They win because they move in the same direction.

When roles are clear, systems are strong, and culture reinforces accountability, strategy turns into execution and execution turns into results.

That’s why our approach at Disruptive starts with alignment.
Before we launch a single ad, we build clarity into leadership, rhythm into process, and ownership into culture.

Because even the best digital marketing strategy agency can’t outperform internal confusion.

Your Team Might Be Closer Than You Think

You don’t need to hire five more people or start over from scratch. You just need alignment: the engine behind every sustainable growth story.

👉 Take the Team Alignment Audit: https://assessment.disruptiveuniversity.com/teamalignment

In ten minutes, you’ll see where your leadership, systems, or culture are out of sync and get a clear plan to fix it fast.

The right team doesn’t just work hard. They work together.