On the Blog

Your Guide to the Personal Injury Law Buying Cycle

Every business exchange has some sort of buying cycle. If you want to get people to pay for your services, you need to understand the buying cycle for your industry and how to succeed in every stage in the cycle. Personal injury law is no exception. Hiring an attorney has a buying cycle, but the legal […]

by Aden Andrus

How to Design an Effective Personal Injury Landing Page

It’s amazing how many law firms still advertise on personal injury keywords…and then link that ad through to their homepage. Disruptive has addressed this briefly in some of our other articles, but here we’re going to really dive into what makes a great personal injury landing page. To put it simply, we’re going to be talking […]

by Brad Witbeck

A Battle-Tested Process for Making Truly Great Ads

Creating great ads is like making a good action film. In filming, you start with script writers. That script then needs to be polished and then sent to producers. Once it gets proper funding you can start looking for directors. Then you go get the right crew and set of actors and visual effects team to […]

by Kent Lloyd

How to Get the Most Leads Out of Your Roofing Landing Page

If you’re running an online ad campaign trying to drive leads for your roofing business, one thing is for certain: if you aren’t sending your clicks to a compelling roofing landing page, you’re going to end up wasting a lot of money. After all, people click on your ads because they’re interested in enough to […]

by Aden Andrus

3 Questions to Ask Yourself Before You Make a Video Ad

With 87% of online advertisers using video marketing, the question isn’t really if you should make a video ad, it’s how you should do it. In order to put together a solid video marketing strategy, you’ll need to ask yourself a couple of questions. I’d advise writing these things down so you can refer back […]

by Brad Witbeck

Are You Getting the Most Out of Your User-Generated Reviews?

How much do user-generated reviews affect the average online shopper? Well, when purchasing items online, 61% of customers read online reviews before making a purchase decision, and 72% of consumers say positive user reviews make them trust businesses more. In fact, 41% of shoppers need only 1 to 4 user-generated reviews to be influenced to […]

by Andrew Maliwauki

How to Save Your Online Marketing Budget When the Internet Collapses

If you work in online marketing, then you probably noticed a bit of a kerfuffle yesterday. Amazon’s web servers went down. A lot of people hearing that would probably ask, what’s the big deal? Unless you needed to pre-order Lorde’s new album on Amazon, you should be fine, right? WELL, it happens that a lot of services use Amazon’s […]

by Allison Otting

Reflecting on the Top 10 Posts from Our Archives

Over the last three years, we’ve published nearly 400 blog posts at Disruptive Advertising. We’ve covered the latest trends and our personal insights into marketing, design and business. Since our first blog post, we’ve hosted articles from dozens of authors, so you see a lot of variety in writing styles and topics. We’ll be the first to […]

by Allison Otting

How to Get People to Click On Your Landing Page CTA

What is the most important part of any landing page? Your headline? Hero shot? Form? All wrong. The most important part of any landing page is your landing page CTA. To put it simply, your call-to-action (CTA) should be the star of your landing page and you should optimize your whole page it to get the best results possible […]

by Manny Lopez

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