On the Blog

Core Web Vitals: A Full Guide to Optimizing

Well, well, well, Google’s done it again but this time, we’re all for it. A couple of years ago (2020), Google announced a new system of metrics that aimed to focus on user experience when it comes to web page interaction. These metrics are referred to as Core Web Vitals. Basically, Core Web Vitals (CWV) are […]

by Joseph Jones

SEO vs PPC: Which is Better? How About Both!

Ah, the age-old dilemma of should I choose SEO or PPC? It’s wild that we’re still debating this topic after all of these years since both strategies have been around for such a long time. Shall we FINALLY put it to rest? When you’re sitting down to make a decision between two different options, you’re naturally going […]

by Ana Gotter

GA4 vs Universal Analytics | The Biggest Differences

Google Analytics: whether you love to hate it or hate to love it, you’ve at least come to know it. And just as you got to know it, you learn that Google Analytics 4 (GA4) is replacing Universal Analytics (UA). Deep breaths… it’s all gonna be okay. GA4 is similar enough to UA that you should […]

by Joseph Jones

6 Easy Image Optimization Hacks to Improve SEO

Alright, when it comes to search engine optimization (SEO), many people know the basics. You’re probably familiar with primary and secondary keywords, writing great meta descriptions, and link building. However, an often overlooked aspect of SEO is significant: Image optimization. Failing to optimize your images can tank your site loading speeds, impacting both the user […]

by Ana Gotter

Clutch Names Disruptive Advertising as one of the Top 1000 companies on their Platform

The PPC industry is cutthroat! There is no other way of saying it, especially if you are in a very competitive industry. Partnering with a PPC or digital marketing agency to help with your campaigns is the biggest factor in helping you find better results and save resources. Companies like Disruptive Advertising are here to […]

by Miranda Marsh

How to Improve Your CTR Across All Platforms (with Examples)

No matter what type of online campaign you’re running, you know you want more clicks. You want people to click on your ads, your page listing in the SERPS, and your emails. Clicks are an invaluable form of engagement, ultimately pushing users from one part of the customer journey to the next. It makes sense […]

by Ana Gotter

Disruptive Advertising Has Been Named a 2022 Best of Utah Award Winner by UpCity!

The UpCity “Best of” Awards have returned after a successful inaugural year in 2021. To commemorate the top 50 B2B providers in each U.S. state and Canadian province, the UpCity “Best of” Award highlights the tremendous work being done by our partners and more in their local area. Awards are given based on the UpCity Recommendability […]

by Miranda Marsh

Disruptive Advertising Named One of “Utah’s Best Companies to Work For in 2022” Again

Each year, Utah Business anonymously surveys thousands of employees about their workplaces to determine who believes they work for the best. This isn’t our first time being on the “Utah’s Best Companies to Work For” list, but it is so meaningful for us to win again because this award is determined by anonymous votes and feedback from […]

by Miranda Marsh

Utilizing User-generated Content Across Platforms | With Examples

No matter how outstanding your marketing team is, the best marketers and sales people you have for your brand are actually going to be happy, vocal customers. They send referrals your way, build trust in your brand, and can cause a big increase in sales. This can happen one-on-one, but it can also happen through user-generated content. User-generated […]

by Ana Gotter

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