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Page 81 of 153

The 11 Shopify Plugins You Should Install Right Away

With Shopify, setting up your ecommerce store is a simple and straightforward process. Everything is cleanly laid out for you, with step-by-step instructions and an exceptional interface that makes the entire process easy. Shopify plugins are no different. Plugins can be downloaded through the app store and then installed on your storefront. In many cases, […]

by Ana Gotter June 01, 2018

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More than a Pretty Face: Ecommerce Website Design

I think we all have heard the phrase “she/he is more than just a pretty face.” It is a phrase that basically states that a person/thing is more than just it’s aesthetic appeal, it has depth and meaningful content. This attitude should translate to how we treat ecommerce website design. Unfortunately, I frequently hear people […]

by Cydney Hatch May 31, 2018

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Stand Out in a Crowd: Overcoming the Challenges of Local PPC

It has become relatively easy for small businesses to rank well in organic search results. With the right strategy implemented by an SEO professional, you can even reach the top of page one. In fact, you are often at an advantage over larger competitors when it comes to local search terms. However, without an ad […]

by Kelly Shelton May 31, 2018

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Ecommerce Analytics: Understanding Funnels, Tracking Pixels and More

Right now, do you know exactly what your highest performing products are? Do you know exactly how much revenue they’re bringing in, or what they’re frequently purchased with? What about how someone interacts with your business before purchasing? Are they coming to your site from social media, or email, or somewhere else? How many site […]

by Ana Gotter May 31, 2018

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Amazon Marketing 101: Feed the Shopping Addiction

It’s 2018 and we are all drinking the Amazonian Kool-Aid. We are a consumerist society and Amazon has fed the beast! Let’s be real, I think most of us have shamefully had our recycling bins overflowing into our neighbor’s yard due to empty Amazon boxes. Generally speaking, the lines between need and want are blurring and […]

by Cydney Hatch May 30, 2018

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Pretty Pictures: Why Product Photos are Essential to Ecommerce Sales

If a single picture is worth a thousand words, then using the right product photo could be the difference between record profits and record losses for your ecommerce business. The question is, why? Below, I’ve looked at why product photos are so important to your customers and why they are absolutely essential to closing ecommerce […]

by Victoria Greene May 29, 2018

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Dynamic Search Ads: What Ecommerce Owners Need To Know

As an ecommerce business owner, you are always looking for ways to simplify your workload. I mean, between fulfilling customer orders, customer service, generating sales and even advertising, you are pretty stretched thin keeping the growth alive! Woof, that is a lot to juggle! On top of that, you are always looking for ways to become […]

by Cydney Hatch May 28, 2018

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The Ultimate Guide to Ecommerce SEO

There are a lot of ways to get traffic to your ecommerce site. You’ve got AdWords and social media and email marketing and so much more. Most of these methods, however, require constant supervision, management and new content in order to generate new traffic. The good news is, not all ecommerce marketing tactics take this […]

by Ana Gotter May 28, 2018

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Making Ecommerce Advertising a Royal Success

Harry and Meghan sitting in a tree…K-I-S-S-I-N-G…First comes love, then comes…a $45.8 million (£32 million) showstopper wedding viewed by millions of people tuning in from all over the world! Talk about some incredible ratings and a lot of obsessive tweets, blogs and wedding memorabilia! Now, you might be rolling your eyes right now but let’s get […]

by Cydney Hatch May 26, 2018

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