GET CONVERSIONS WITH THE TOP SOCIAL MEDIA MARKETING AGENCY
Social media advertising revenue is expected to reach $385 billion by 2027 (Statista). Those are numbers you just can’t ignore. The profitability is there, but without the expertise, your advertising could be inefficient at best and a total loss at worst.
We are the full-service social media advertising agency that can help you get ahead of the chaotic online landscape. We continually learn about and adapt to the ever-changing world of paid social advertising to retain an expert edge. With over $1 billion in ad spend managed and hundreds of satisfied customers, we know we can get you results.
BUT HERE’S THE CATCH: WE ONLY WORK WITH BRANDS WE BELIEVE IN.
See if you qualify for our Disruptive Difference today and get your first 30 days FREE.
SOCIAL MEDIA BY THE NUMBERS
WHAT WE OFFER WITH OUR SOCIAL MEDIA SERVICES
Traditional Social Media Advertising Services
Social media marketing is more than just paid advertising. It also refers to the organic posting strategy on your social channels. Both paid and organic strategies are important to well-rounded management.
Posting relevant and engaging content can help reach more people and gain potential followers. Utilizing content from your website (like a blog post) is a great way to present a consistent and uniform message about your business and brand.
Staying On Top of Trends
Social media changes constantly and rapidly. Trying to keep up with the latest trends, best practices, and targeting techniques can be exhausting.
Let us do the grunt work of keeping up with news and changes and then adapting ad strategies for you. We empower our clients with the in-depth knowledge needed to stay in the social game while consistently producing measurable results.
Retargeting
77% of both B2B and B2C say they use retargeting as part of their social strategies. Like Google Ads and email campaigns, a strong retargeting strategy can yield a profitable ROI. Additionally, you can find lookalike audiences similar to customers who have previously purchased from you.
Social media advertising is one of the best at second, third, and fourth attempts at engaging your potential customers. Because of the unique ways of measuring possible interest on the part of a site visitor, you can retarget a person as many times as you think it will take to turn them into a paying customer.
Paid Social Media Services
Do you serve your clients across the entire nation? Not a problem! Our SEO specialists have handled campaigns from medium to enterprise levels, making us very familiar with national SEO success.
Here’s how we do that:
FACEBOOK & INSTAGRAM ADS
TIKTOK ADS
LINKEDIN ADS
TWITTER ADS
SNAPCHAT ADS
Authenticity is Key
INFLUENCER MARKETING
Influencer marketing is a form of social media marketing that involves product placements, reviews, and endorsements from people, show hosts, or organizations who have demonstrated expertise in either the products they endorse or in evaluating them. Influencer marketing is a viable way to advance your marketing objectives.
Here are a couple of things to keep in mind about creators and influencer marketing:
Spend Smarter with Disruptive’s Social Media Advertising Services
Did you know that, on average, 40% of all social media marketing spend year-over-year is wasted? We can do better! Our paid social specialists help identify gaps in your digital marketing and social strategies so we can make the most of your investment and put your advertising dollars to the best possible use.
We have done this for hundreds of companies handling over $1 billion in ad spend. We are confident that we can help you get more attention for your brand and increase your revenue.
But don’t just take our word for it! Check out some of our case studies and see what we’ve done for other authentic brands like yours!
Worth The Investment?
SOCIAL MEDIA ADVERTISING
According to BigCommerce, “In the e-commerce landscape, social media advertising is one of the most efficient and effective ways to reach your target audience and turn them into customers. No other advertising options can deliver the kind of consistent, scalable leads as social advertising.”
We encourage our clients to post regularly to their social platforms to increase their organic presence.
If you’re worried that this isn’t the best place to put your advertising dollars, it can be helpful to learn how products and services are typically found on social media and what you can do to be most successful.
If you want to get the most from our social media advertising services, consider pairing them with:
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Integrating social media marketing with SEO boosts your online visibility and drives more organic traffic to your site. Social shares and engagements can improve your search engine rankings, making it easier for potential customers to find your brand.
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Combining social media marketing with lifecycle marketing allows you to engage your audience at every stage of their journey. Social can nurture leads, support customer retention, and encourage advocacy by providing personalized and timely content.
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Social media marketing and PPC create a powerful duo for driving immediate results and sustained growth. While social builds brand awareness and fosters organic engagement, PPC provides targeted and measurable ad campaigns that capture quick wins.
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High-quality creative content significantly enhances the impact of social media marketing. Engaging visuals, compelling videos, and innovative designs captivate your audience and encourage shares, likes, and comments.
WHY DISRUPTIVE IS THE PREFERRED SOCIAL MEDIA MARKETING AGENCY FOR AUTHENTIC BRANDS
If you’ve tried to handle your social media campaigns in-house, you know how challenging it can be to create, manage, and optimize content that engages your audience. A good social strategy is more than posting a photo and calling it a day—the targeting, scheduling, and measuring of performance can be quite the load. You need to work with marketing experts who genuinely care about your brand to achieve impactful results. Here’s what sets us apart:
We Only Partner with Brands We Believe In
We can be picky about the brands and people we collaborate with. This approach ensures that you receive our authentic marketers’ full passion and dedication, not just their expertise. Our team treats your brand with the same care and commitment as if it were their own to achieve breakthrough results that drive success and growth.
Work With Authentic Social Media Marketing Experts
One of our non-negotiables is hiring, developing, and retaining the industry’s most talented marketing experts and giving them the cutting-edge tools and advanced technology they need to achieve exceptional results for genuine brands.
Our approach begins with a deep understanding of your business goals. We then craft a tailored social strategy that aligns with these objectives, ensuring your brand’s long-term success.
Get More Than Our Social Media Marketing Services
We offer so much more than just marketing services. You’ll work closely with your dedicated team of authentic marketers, attend exclusive events with industry leaders, and collaborate with other authentic brands and marketers.
You’ll also gain access to our Disruptive University content to learn more about the industry and have opportunities to make a difference in your community through our Disruptive Caring initiatives.
Our approach begins with a deep understanding of your business goals. We then craft a tailored social strategy that aligns with these objectives, ensuring your brand’s long-term success.
WHAT IS SOCIAL MEDIA ADVERTISING?
Social media advertising is about leveraging the targeting tools available on respective social platforms to deliver ads to the right audiences at the right moments. Part of paid social is also building widespread brand awareness. Using data-driven techniques to inform the creative you produce, the times you produce it, and the audience you deliver it to yields the best ROI.
Having a great social media advertising agency handle your paid social campaigns is the easiest and most cost-effective approach.
HOW CAN I BE SUCCESSFUL ON SOCIAL MEDIA?
The internet has changed a lot. Some of the more consistently successful methods are:
- • Using ads for small targeted groups
- • Having a great layout and content
- • Targeting the right audience at the right time
- • Optimizing your ads with the basic elements of great ads
- • Utilizing more than one platform
- • Tailoring your strategies to the platform you are using
- • Analyzing data and results Test different ads
IS FACEBOOK OUTDATED OR STILL A GOOD PLATFORM TO ADVERTISE ON?
Younger generations sometimes make fun of Facebook, but it remains the largest, most used, and most profitable social platform out there. That said, the audience you are targeting here is a little more vast and leans toward the “mature” side.
For example:
- • Baby Boomers plan to shop more on Facebook than Gen Z shoppers, who are more likely to make more purchases on Instagram, TikTok, and Snapchat.
- • 10% of Baby Boomers make an impulse buy on social media every 2-3 weeks, whereas 41% of Gen Z and Millennials do the same.
Does this mean that you shouldn’t advertise on FB? No! This means that you use a different kind of creative, and you target slightly different demographics than you do on other platforms.
IS SOCIAL MEDIA ADVERTISING BETTER THAN GOOGLE ADS?
This form of advertising typically has a lower Cost Per Acquisition (CPA) and a cheaper Cost Per Click (CPC). If your targeting is spot-on, this should translate to a better ROI for social media advertising. However, Google has the advantage of a larger network where your ads can be shown.
You can use Google Ads, paid search, display ads, YouTube, Maps, and Google Performance Max. Overall, the best advertising strategy is to use both Google and social media advertising.
WHAT IS THE BEST SOCIAL MEDIA PLATFORM TO ADVERTISE ON?
All platforms have value, especially when targeting specific demographics. That said, Facebook remains the most widely used and profitable advertising channel.
WHAT IS THE DIFFERENCE BETWEEN SOCIAL MEDIA ADVERTISING AND MARKETING?
Social media advertising refers to the paid side of social, like PPC and “boosted” ads or posts. Social media marketing refers more to the organic side of social, meaning free posts to a channel. This usually involves content planning and regular posting.
HOW CAN I INCREASE MY FOLLOWERS?
You can improve and see growth by managing your channels properly. Some of the following can help:
- • Use platform-specific best practices Boost your most compelling posts
- • Produce stellar copy
- • Share posts and information that is likely to be re-shared
- • Use eye-catching imagery that is true to your brand
Remember that having a large following is great, but the more qualified your audience, the more likely you are to grow and gain followers who will make purchases. As long as you post authentically, true to your brand, and stick to best practices, your following should naturally increase organically.
WHAT IS A COMMON SOCIAL MEDIA ADVERTISING MISTAKE?
One common mistake is overusing cross-platform posting. It is true that a lot of what you design and share can be shared across all social channels, but not always.
Make sure that you use platform-specific ads, posts, and content. Sometimes, optimizing the posts is all that needs to change, and at other times, completely different content is called for.
The same is true for targeting. Ensuring your ads and content are targeted to specific audiences increases the likelihood of success.
