On the Blog

Landing Pages: What Do You Really Need Above The Fold?

Grab your visitors’ attention right away before they stop readi….hey don’t leave yet! To scroll or not to scroll, that is the question. Many a designer has pondered these words while creating landing pages whose sole purpose is to bring high, quality traffic to their client. I don’t have all the answers, but I do have some […]

by Andrew Maliwauki

12 Steps to Get a Lower Cost Per Click

Your New Years Resolution Was To Get a Lower Cost Per Click? Here’s How! There comes a time in every AdWords account where you need to lower your cost per click. Whether it’s because you need to squeeze more clicks from a fixed budget or you want to lower your cost per conversion, here is the insider’s list of […]

by Jenny Hatch

Why You Should Use A Multi Step Landing Page

How many steps is your conversion process? As you’ve probably seen a multitude of times, there are A LOT of people out there with forms on their sites and landing pages. Some of those forms are long and some are short. Some are single step, and some are part of a multi step landing page. […]

by Brittany Loong

6 AdWords Display Network Tips You Need To Try

Take advantage of visuals with these AdWords display network tips The Google Display Network allows you to place your ads on various sites across the internet such as blogs, news sites, or any other targeted placements that allow advertising so that you can reach more potential customers. If done the right way, the Google Display […]

by Megan Fields

4 Ways You Can Avoid an AdWords Suspension

Don’t get slapped by the AdWords Suspension robot. Give your visitors true value and flourish. When it comes to AdWords, there are a lot of things you have to be careful with. The bulk of all advertisers will be just fine, but there are companies who try to run legitimate businesses in industries that are more heavily […]

by Casey Walrath

The Legal PPC Landing Page Battle – With Critiques

Are you making these crucial mistakes on your legal ppc landing page? As a lawyer, you have to carefully sort through your information and present it in an effective way. A legal case outcome can dramatically change if poorly executed. Even with incriminating evidence and enlightening info, presentation is everything. The same is true for […]

by Sarah Rodriguez

Use These RLSA Best Practices Today

How good are your yo-y.., I mean, RLSA skills? If you haven’t heard of RLSA (Remarketing List For Search Ads) already or you’re just not sure how to use it, then let me help show you what it RLSA is, what the benefits are from it, and how to set it up. We’re going to […]

by Blake Larson

Make Your Landing Pages Do These 3 Things

Extra Extra! Here are some ways to get your headlines to kick some serious butt! What comes to mind when you think of great landing page headlines? For me, I recall that old segment Jay Leno used to do on the Tonight Show, where one-by-one, he’d show the camera a stack of newspaper article headlines carefully […]

by Becky Lindstone

7 Post Conversion Marketing Tactics You Need To Try

You got them to do something! Hooray! But what if you could do more? By show of hands how many of you are guilty of just dumping your new customer, the one you just spent anywhere from $1 to $1000 to get, onto a poorly designed, barely grateful Thank You page? I hope none of […]

by Stirling Ruuth

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