On the Blog

Amazon Advertising 101: Everything You Need to Know

by Brad Hunt Is Amazon taking over the world? Maybe… We are a consumerist society here in 2018, but Amazon has truly fed the beast! I mean, let’s be real, I think most of us have shamefully had our recycling bins overflowing into our neighbor’s yard due to empty Amazon boxes. To add to the mix, […]

by Brad Hunt

14 Creative Marketing Strategies You Need to Try

How are you doing with your marketing campaigns? Are they successful and getting you the results that you want? When I ask this question to clients that I’m on boarding, most of them respond the same. “They’re pretty good. We’re getting ‘okay’ results.” Okay results are fine. That’s a great start. But even good results […]

by Ana Gotter

Website Marketing For Your Small Ecommerce Website

Online shopping is a thriving market. In fact, retail ecommerce sales worldwide are forecasted to nearly double between 2016 and 2020. To project this growth further, during an April 2017 survey 40% of internet users in the United States stated that they purchased items online at several times per month and 20% said they bought items or […]

by Cydney Hatch

How to Conduct Market Research in 4 Easy Steps

You know your product and service insight and out. You know what it’s capable of, and how it can help people. But how well do you actually know the audience that you want to sell it to? Understanding your target audience is going to be an important part of building and promoting any business. You’ll […]

by Ana Gotter

How to Create Video Content that Supports Your Online Marketing

Video marketing is not just important for online marketers, it’s critical to your success! It seems that most business articles these days are always telling you that if you don’t have video content as part of your marketing strategy then you are behind. Let’s be real…they’re not wrong! Getting into video content is a slow […]

by Kent Lloyd

How to Use Hashtags Effectively: Tools, Tricks and Hot Tips

Hashtags have permeated everything—from structuring our daily conversations to supporting national and international movements. Organizing hashtags like #metoo, #girlcrushMonday, #HowIWillChange, and #LahuKaLagaan are just some of the top hashtags we’ve rallied around in recent years. But how can you make the most of hashtags for your business? What does a good hashtag on social media […]

by Victoria Greene

Marketing on a Budget: Marketing Techniques That Work

Entrepreneurs are always on the go, looking for the next startup challenge, but one of the most common problems with business startups is money flow. If you have ever started a business, you know all too well that in the beginning, money can be tight. Between payroll, insurance plans, marketing, product development, legal and more…it all […]

by Cydney Hatch

Integrated Marketing: What is it and Should I Care?

This time of year, we get hit hard with the marketing calendars and the cross-platform funnels and everything else that comes with the heightened marketing efforts the holiday season brings. If there are any cracks in your overall strategies or in your individual campaigns that have gone unnoticed, this is when they’ll stick out like […]

by Ana Gotter

Are Web Design Best Practices Killing Your Conversion Rate?

When it comes to website design and optimization, everyone has an opinion. With a simple Google search, you can find literally hundreds of best practices that you should be incorporating into your website design. But are all of those “best practices” really best for your business? Unfortunately, just because “best practices” work for some businesses […]

by Lydia Ogles

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