On the Blog

Improving PPC Performance with Targeted Chat Rules

As great as pay-per-click (PPC) advertising can be for your business, sometimes it can drive you crazy! After all, you pay for every click, so if you aren’t getting many new leads and/or sales from those clicks, PPC can be an expensive way to grow your business. With that in mind, most online marketers are […]

by Aden Andrus

5 Tips to Effectively Manage Inventory for Online Stores

While we will likely never see traditional brick and mortar stores phased out of being, there’s no denying that online establishments are certainly on an atmospheric rise. These stores are run just as any other company, but most all their business is conducted online. In today’s digital age, online stores are popular, convenient, and easy […]

by Chinh Nguyen

Spoiler-Free Holidays: How to Keep Your Online Shopping a Secret

The holidays are just around the corner—and if you’re anything like me, you’re already planning some super-awesome surprise gifts for your favorite people. Mysteriously enough, though, everything you’ve thought about buying for a gift seems to be popping up in ads everywhere else you go online. If your spouse shares your laptop or the kids […]

by Caz Bevan

The 6 Key Elements of Product Marketing

Have you ever seen an ad or an email showcasing a specific item that’s right up your alley and thought, I need that. Maybe it was a security system for your house…or a high-tech baby monitor for your newborn…or a gorgeous leather messenger bag. Think about the about the campaign and what made you want the […]

by Ana Gotter

Hip Hip Hooray: Instagram Essentials for Medical Practices

The medical field is full of quality images! Whether it’s X-rays, comparison photos or MRIS, medical practices have visual content readily available. So, if that’s the case, why not make it work for your practice instead of having them sit in your filed folders? Since images and medicine go hand in hand and Instagram has 500 […]

by Cydney Hatch

Where is the Best Place for a Dentist to Advertise?

In this article, I’ll discuss patient acquisition for private paying patients and insurance practices and for people running their own fully private dental practice. I’ll give you some preliminary advice and then get into where you can find the best ROI for patient acquisition from each of the main marketing channels. As a digital marketing […]

by Ed Challinor

Amazon Advertising 101: Everything You Need to Know

by Brad Hunt Is Amazon taking over the world? Maybe… We are a consumerist society here in 2018, but Amazon has truly fed the beast! I mean, let’s be real, I think most of us have shamefully had our recycling bins overflowing into our neighbor’s yard due to empty Amazon boxes. To add to the mix, […]

by Brad Hunt

14 Creative Marketing Strategies You Need to Try

How are you doing with your marketing campaigns? Are they successful and getting you the results that you want? When I ask this question to clients that I’m on boarding, most of them respond the same. “They’re pretty good. We’re getting ‘okay’ results.” Okay results are fine. That’s a great start. But even good results […]

by Ana Gotter

Website Marketing For Your Small Ecommerce Website

Online shopping is a thriving market. In fact, retail ecommerce sales worldwide are forecasted to nearly double between 2016 and 2020. To project this growth further, during an April 2017 survey 40% of internet users in the United States stated that they purchased items online at several times per month and 20% said they bought items or […]

by Cydney Hatch

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