On the Blog

Facebook vs AdWords: What’s Right for Your Business?

If you’ve been in PPC advertising for a while, you probably remember the good old days when you could get AdWords (now Google Ads) clicks for pennies. The traffic was good, the cost was good. For early adopters, AdWords changed the way they did business. Unfortunately, all good things must come to an end. Over […]

by Saunder Schroeder

6 Things to Do to Get Marketing Experience When You Have None

I was in my final semester of college studying marketing. I had already applied to dozens and dozens of jobs but one of two things was happening. Most would never reply and I was left wondering. Or, the ones that did reply told me that I didn’t have the required experience they needed. “Come back […]

by Crystal Clark

Starting Your Ecommerce Business From Scratch, Step by Step

More and more people are interested in owning their own businesses. The idea of building something of your own, being set free of a 9-5, and not having to take orders from someone else doesn’t sound all that bad, after all. The flourishing of the internet has made it possible for more people to start […]

by Ana Gotter

Oh Snap! The Ultimate Product Photography Guide

Did you know that people remember 80% of what they see, and just 20% of what they read? The power of an image is hard to ignore, and if you’re not including great images of your products on your ecommerce website, you could be missing out on some serious sales. The truth is, the better […]

by Cydney Hatch

11 Marketing Tips You Can Learn From Selfies

On #NationalSelfieDay, I only felt it appropriate to write an article on the social media phenomenon and how it has changed our lives as marketers forever! The selfie has transformed modern life starting as a simple self-portrait but has quickly developed into a social and cultural phenomenon. In fact, a million selfies are taken daily […]

by Cydney Hatch

Want Your Law Firm to Rank Higher? 8 SEO Tips for Attorneys

In an ever growing market of attorneys, it’s hard to stand out. In any city, there can be 10, 15, or even more lawyers specializing in DUI, criminal defense, DWI, divorce, etc. So, how do you stand out in a growing online market where everyone is vying for the same 3 positions within the Google […]

by Bryan Phelps

BigCommerce vs Shopify: The Key Differences You Need to Know

Starting your ecommerce business is stressful and there’s a lot of decisions that need to be made up front. Unsurprisingly, you want to make the right choices early on to be successful. One of those choices will be selecting an ecommerce platform. There are quite a few out there, and many storeowners end up debating […]

by Ana Gotter

5 Online Store Builders: The Best and the Brightest

Oh, High school…it was the best of times and it was the worst of times… As many of us can remember, it was a time of friendships, roaming the hallways, first loves, getting into trouble and tons of awkwardness. I mean here are a few gems from my high school years… (yes, I was an […]

by Cydney Hatch

Amazon Product Ads: Are They Right for You?

People love Amazon. This is largely due to the sheer convenience, especially since prices are often slightly lower for a large number of products from other retailers. They can find almost any product from most brands right there, all with a few quick searches. Businesses love Amazon, too. Being on Amazon expands your reach significantly, […]

by Ana Gotter

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