On the Blog

Get the Exposure You Deserve: Planning a Video Distribution Strategy

Everyone knows that creating quality video content is no cakewalk, let alone a cheap endeavor. Video marketing requires extensive planning and resources from drafting concepts, writing scripts, finding talent, implementing branding to then getting around to the actual recording part. It is a whole lot of work for any business, so it makes sense that you need to […]

by Cydney Hatch

Low Budget PPC Tips: Get Results on a Shoestring Budget

Last week, I was talking with a friend who is about six months into their new interior design business. They’re getting by on referral traffic, but struggling to grow or scale the way they’d like. I asked if they’ve ever thought about PPC advertising like Google Ads, and they said no, because they only had […]

by Ana Gotter

How to “Pop” Some Social Media Quizzes into Your Marketing Strategy

Remember the good ol’ days when you would have teachers randomly spring a pop quiz on your desk to gauge how well you were learning and where you were in the school year? Well, just like these pop quizzes, in modern marketing you can use social media quizzes to randomly gauge what your audience is thinking […]

by Cydney Hatch

Want 5 Leads for Every 100 Clicks? Try Using Buyer Personas!

If you do a little research into online advertising, you’ll quickly run into the term “buyer personas.” Buyer personas are a great way to profile different types of buyers within your target market. They give you insights into the who, what and why behind the people responding to your advertising messaging that you can use […]

by Craig Wakefield

How to Turn Your Email Subscribers into Actual Customers

Everyone would love to have a nice list of email subscribers. That’s one of the goals everyone has when they start with email marketing. But one misconception people have about list building is that their subscribers will automatically turn into buyers just like magic. That is not necessarily true. A lot of email marketers struggle […]

by Zoe Price

7 Ad Headline Formulas to Get Your Campaigns Noticed

Headlines are, hands down, the most difficult part of anything to write. It doesn’t matter if it’s a blog post, an ebook, an email subject line, or PPC ad campaigns. They’re your biggest shot to grab user attention and get them to click, and you typically only have a few characters to get that job […]

by Ana Gotter

Ghosted By Your Audience? Try These Facebook Engagement Tactics

Have you ever had a personal relationship in your life where you invested a ton of time and energy into it and yet received very little or nothing in return? In some cases like this, you might have felt downright ghosted, leaving you not wanting to maintain that relationship at all. Painful, right? Well, if […]

by Cydney Hatch

How to Get More Traffic with Google Ads Close Variants

Have you ever had a brain-melting moment where you turn to Google, trying to find a product, service, or brand, but can’t remember exactly how to spell it, only for Google to spit out the perfect result anyways? I know that I’m a decent speller and I still have these moments with sometimes embarrassingly high […]

by Ana Gotter

Why Facebook Ads Work for Some Ecommerce Companies and Not Others

You’ve probably heard from peers or friends that they’re crushing it with Facebook Ads, but you’re struggling to even get sales and asking yourself, “Why don’t Facebook Ads work for me?”. After managing a few hundred Facebook Ad strategies, here are the “deal makers’ we’ve discovered here at Disruptive Advertising. Holistic Digital Marketing Strategy We’ve […]

by Saunder Schroeder

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